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Paid Advertising Through Search Engines - Worth The Costs?

11/13/2018

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As mentioned in our previous blog, one of the most common ways to reach as many people as possible is through the use of search engines. Whether this is embedding keywords into a website or, in this articles’ focus, the use of paid advertising campaigns, firms need to execute a balanced strategy using as many tools as possible to obtain positive returns on investments. In this article, we are going to explore how paid search engine advertising can be used to get the word out to potential customers/clients/guests, in addition to the benefits and drawbacks.

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    Dr. Danielle Jenkins provides insights and tips on how to strategically run your business in the most efficient manner possible.

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  • Home
  • About Us
    • History
    • Mission
    • Values
    • Team
  • Services
    • Employee Excellence >
      • Customer Service
      • Emotional Intelligence
      • Everything DiSC® >
        • Everything DiSC® Management
        • Everything DiSC® Productive Conflict
      • Executive Retreats
      • Talent Management & Selection
      • Team Building
    • Instructional Design & Technology >
      • Course & Curriculum Development
      • E-Learning
      • Instructor-Led Training
      • Training & Workshop Planning
    • Operations >
      • Data Analysis
      • Digital Marketing
      • Project Management
  • Consulting
    • Human Resources Consulting >
      • Compensation & Total Rewards
      • Employee Relations & Engagement
      • HR Technologies
      • Recruitment & Retention
      • Succession Planning
      • Workforce Analytics
    • Management Consulting >
      • Change Management
      • Operations & Process Improvement
      • Organizational Effectiveness
      • Strategy Design & Implementation
    • Technology Consulting >
      • General Technology Consultations
      • Systems Development & Admin
      • Emerging Technologies
  • Coaching
    • Executive Coaching
    • Online Coaching
    • Workplace Wellness Coaching Program
  • Testimonials
  • Events
  • Press
  • Blog
  • Contact Us